Bill Directs FCC To Regulate Loud Ads

  • October 15, 2009
U.S. Rep. Anna Eshoo (D-Calif.) wants the Federal Communications Commission to regulate loud commercials.

Her "Commercial Advertisement Loudness Mitigation (CALM) Act" has just cleared a subcommittee and now moves to the full House Energy and Commerce committee for a vote, reports Ars Technica.

The bill wants the FCC to ensure ads that accompany programming aren't presented at "modulation levels substantially higher than the program material."

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