Pulling through Middle East intrigue and the collapse of global financial markets, Dow Chemical CEO Andrew Liveris is remaking his company for the 21st century, Jaclyn Trop reports. Much of Dow's
recent success has come from decisive financial moves and restructuring, she reports, but underlying the effort is a return to basics as a company based on science and innovation.
"This is the face of Dow moving forward," says Dow spokesman Bob Plishka. "Things consumers can see, touch and feel."
Business is growing in emerging markets including India, Africa
and the Middle East. Thanks to its acquisition of Rohm & Haas, a maker of chemicals for electronics such as flat-screen televisions and smartphone screens, Dow gets a $1 to $2 cut from the purchase of
any smartphone anywhere in the world. And Dow is working on technologies for semiconductor and chip production.
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