LifeLock Taps McCann Erickson West

  • April 8, 2010
Identity theft production company LifeLock has tapped McCann Erickson West to handle integrated advertising communications in the U.S.

The office, which includes outposts in Los Angeles, Salt Lake City and San Francisco, will develop a new brand platform that will include advertising 1:1 marketing, interactive communications, events and non-traditional marketing. --Aaron Baar

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