CoreMedia, DG Team To Launch Automated System For Direct Response TV Orders

  • April 13, 2010
DG FastChannel and CoreMedia Systems this morning announced plans to introduce automated order entry and trafficking processes dedicated to the direct response TV industry by the second quarter of 2010. They said it will be a "full-service automation" system that would streamline advertising delivery to broadcast stations in "an industry that primarily uses manual dub and ship methods."
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