Virgin America Partners With Wine Expert

  • May 5, 2010
San Francisco-based Virgin America has unveiled a new in-flight wine and food menu designed exclusively for the airline by wine expert Gary Vaynerchuk.

It will roll out over the course of 2010, with the first two starting now. In addition to an expanded range of premium wine options, Virgin America has expanded its on-board menu for summer to include seasonal menu items.

Vaynerchuk's Wine Library TV will also make its debut this month on the airline's Red in-flight entertainment system. This summer, Virgin America also is planning an in-flight wine tasting with Vaynerchuk in the first class cabin. --Tanya Irwin

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