The first Chase Community Giving program earlier this year resulted in more than 2 million Facebook users becoming fans of the program. They helped decide which of the more than 500,000 charities should receive a share of $5 million. More than 100 winners from 31 states were selected.
This time around, the number of charities eligible to receive awards has doubled and several new tools have been introduced. Charities will be able to edit their profiles and add media to help tell their stories in the form of videos and photos. Badges have been introduced, which users earn to indicate their commitment to their community; in addition a Gift Vote feature has been added, which lets users earn the right to give additional votes to a friend. The Leaderboard, a returning feature, will reflect the charities' standings based on total votes received and will be updated at least once daily.
The site is live at at http://apps.facebook.com/chasecommunitygiving. Charities can start personalizing their pages and voting begins June 15 and ends at 11:59 p.m. EDT on July 12. Winners will be determined on or around July 13.
To underscore the smaller and local focus of the program, 501(c)(3) public non-profits with operating expenses of $1 million or less will be eligible. The top vote-receiving charities meeting the eligibility and other requirements of the program rules will receive the top grants.
The eligible charity with the most votes receives $250,000; the top 4 runners-up receive $100,000 each; and the remaining eligible charities in the top 200 will each receive $20,000. There will be one round of voting. Winning charities chosen by voters in the last program are not eligible for the summer 2010 program.