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Paid And SEO Campaign Dos And Don'ts

  • ClickZ, Monday, June 21, 2010 1:24 PM
Julie Batten gives us a few dos and don'ts for any successful search campaign. Here's an example for paid search: Do consider starting with one search vendor before rolling out the campaign to others. Wait until it gets underway. Don't forget to set a daily budget because you don't want to spend your entire budget in one week.

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