MSNBC Names mono AOR

  • July 27, 2010
MSNBC chose communications company mono as its agency-of-record. Mono will be MSNBC's creative and strategic partner for marketing campaign development and advertising efforts. Minneapolis-based mono is credited with helping USA Network achieve its most-watched cable channel position with its "Characters Welcome" branding campaign nearly five years ago. It was recently named one of the best small agencies in the country by "Advertising Age."

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