Some mobile email saturation is taking hold. Tommy Hilfiger is doing something about it.
"We are starting to hit a mobile tipping point," says Jared Blank, vp of e-commerce of Tommy Hilfiger,
at the Email Insider Summit.
In that regard he says Hilfiger is developing a new mobile app product with a better consumer experience, one where "you don't click out to sign up. It's within
the experience."