Jeff Schuster, Power's eye in the sky for sales traffic, says momentum hit a speed bump. "The strength in retail sales from the beginning of the month has reversed during the past two weeks," he said in a statement. "There are a multitude of factors that could be driving the weakness: winter storms, delayed payback from the strong December close, and a pullback in marketing and incentives, as incentive levels are 12% lower compared with December."
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