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HP Gets Celebrities To Sell TouchPad

British comedian Russell Brand and boxer Manny Pacquaio are among celebs HP is tapping for its "Everybody On" TouchPad campaign. On one spot Brand uses "digital manservant," the TouchPad. Miranda Cosgrove and Lea Michele are also in the campaign. Pacquaio pitches HP's Veer smartphone and its multi-touch tablet.

"It's not about what the TouchPad and Veer do, but how they do it," said Eric Keshin, SVP for strategy and marketing at HP's Personal Services Group.

Read the whole story at New York Times »

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