Sarah Kramer has been promoted to President, Client Services, at MediaVest USA, effective immediately. She will continue to report to Bill Tucker, CEO, MediaVest. In her new role, Kramer will
oversee the agency’s Client Services capability focusing on best practices and approaches for client business management. Kramer remains based in New York.
Kramer was previously Executive Vice President, Global Managing Director, for Starcom MediaVest Group’s global Procter & Gamble account. She will continue to serve in that capacity in addition to the responsibilities of her new role.
A 17-year veteran of SMG, Kramer joined MediaVest a decade ago as a leader on the agency’s Kraft planning assignment. She went on to run the agency’s P&G communications planning assignment, followed by leading the agency’s P&G-dedicated Sight, Sound & Motion investment unit. Earlier this year, she was appointed to her current Global Managing Director position for P&G.