• by David Goetzl  @dgoetzl, December 7, 2011

At the MediaPost Email Insider Summit, Engauge's Raghu Kakarala said four or five years ago, he noticed social media would be increasingly important -- actually a "threat to what we're doing" -- so the challenge has been integration.

“How do we get these things to work together, so the sum is greater than the whole?” he said. Surely, always a work in progress.

Engauge is moving internationally with offices in Shanghai, Beijing and Hong Kong.