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Evening Standard Is Out With IPad App

  • The Drum, Tuesday, July 17, 2012 11:33 AM

The London Evening Standard has launched a new iPad app, creating a replica version on the print newspaper, with the aim of broadening the readership in time for the influx of visitors for the Olympics. The app version of the newspaper will be available from about 3.30 pm every day, and aims to draw on the want for a newspaper-led experience as opposed to a web-based app.

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