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Expedia To Sponsor Football Refs

Expedia’s logo is to appear on the shirts of all professional football referees from next season after the online travel agency signed a one-year deal to become the official sponsor of the company representing match officials. Branding will appear on the shirtsleeves of referees officiating Barclays Premier League, Npower Football League, FA Cup and Capital One Cup games.

Read the whole story at Marketing Week »

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