Obituary: David N. Martin, Founder of The Martin Agency

  • October 3, 2012

The founder of The Martin Agency, David N. Martin, passed away at his home in Richmond at the age of 82. David Martin founded Martin & Woltz with his partner, George Woltz, in July 1965. Ten years later, the name was changed to The Martin Agency. A famous early campaign -- ‘Virginia is for Lovers’ -- in 1969 put the shop on the ad map. "Virginia" became one of the nation’s longest running and best-known tourism slogans. Martin was a board member for the American Association of Advertising Agencies and Affiliated Advertising Agencies International. He was also a member of the World Business Council. He retired from The Martin Agency in 1989, and went on to found two other marketing firms in Richmond.

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