Around the Net
How Pull Vs. Push Marketing Improves Conversions
- Google Official Blog, Friday, October 26, 2012 1:39 PM
It's still about content. Virginia Nussey explains the difference between push and pull marketing, and tells us the missed opportunity in a static Web design. She tells us how to produce some of the content that improves the odds of attracting readers and site visitors through site architecture and themes, keyword research and optimization, fresh content, and social interaction.
