Contributor Priska Neely ponders what that minibar packed with booze means in the world of product placement. The shot from "Flight" in question (the alcoholic airline pilot discovers a
booze trove) showcases wine brands Yellow Tail, Barefoot, Sutter Home, Amstel Light and Heineken beers, and even Red Bull. "This scene raised a lot of questions for me: When has any hotel minibar ever
contained so much alcohol? Why has Denzel done three films focusing on transportation –- two trains, and now a plane — in as many years? And how did all of these alcohol brands get so much
screen time?"
Read the whole story at National Public Radio »