Tag results for "alcohol"
- Jose Cuervo To Launch User-Generated RTD MargaritaRTD cocktails ranked as the top adult beverage drinkers anticipate buying mo ...
- For A 'Good Time,' Call Cantine Maschio's ProseccoThe work positions the sparkling wine as making every day special. ...
- Stoli Group Names Curiosity Its First Social AOR For Agave PortfolioThe Cincinnati agency's assignments focus on three ultra-premium tequilas. ...
- Edrington UK Appoints Wunderman Thompson As Global Digital PartnerThe new digital commerce strategy will launch in July. ...
- Bud Light Expands Texas-Specific MarketingA-B's first state-specific ad campaign centers on Texas, since one in eve ...
- Brands Mark Cinco De Mayo With Hard Seltzers, Tequilas, New MixesMolson Coors/Coca-Cola's Topo Chico hard seltzer opens a pop-up Swap Shop tru ...
- Libby's Bubbled Wine Woos Women With Mom's Day Instagram Campaign"The sparkling wine category is predominantly supported by female consumers, and o ...
- New Campaign For Corona Refresca DebutsCorona is out with a new campaign for its Corona Refresca ma ...
- Champagne Charlie Sails Into Heidsieck's 200th Birthday CelebrationHeidsieck Champagne bottles are now on their way to New York v ...
- Can Anybody Win $15M In Bud Light's Perfect Draft Pick Contest?The odds of that actually happening seem about as likely as picki ...
- Boen Wine's New Virtual Assistant Supplants Terroir GumTerroir Gum, which "tastes like dirt," was April Fool's prank, but A ...
- Scoperta Pushes Small Wineries To Younger DemosD2C wine marketplace launched its first marketing campaign -- featuring an ope ...
- Event Marketing As 'Hybrid World': Q&A With Heineken USA CMO"Fans want an end-to-end experience, from the actual event itself to digit ...
- 'Good Day Sunshine': Happy 250th Birthday, Veuve ClicquotA cover of the classic Beatles song themes a new global campai ...
- Courteney Cox, Clos du Bois Fight Ageism In Alcohol AdvertisingFirst commercial directed by 57-year-old "Friends" star aims to combat an over-representati ...
- Anheuser-Busch Launches National Recycling LeagueEach team has committed to reducing waste on game days through activiti ...
- Bacardi Heats Up 'Summer' With Cocktail CampaignThe creative, from BBDO, promotes new Bacardi real rum canned cocktails, Bacar ...
- Miller Lite Douses Watery Competitors With Snarky CampaignNon-Miller "Extremely Light Beer" is used like water, poured on the he ...
- A-B: Michelob Ultra Finds Joy With Top Athletes, Natty Vodka Parties It UpMichelob Ultra's"Joy is the Ultimate Trophy" campaign pairs that phrase with cropp ...
- Vintner Bonterra Selects Duncan Channon To Up Strategy, Target Gen Z, Millennial DemosThe new work will be parent company Fetzer Vineyards' largest marketing investme ...
- Slap-Happy Oscars Had At Least 1 Refined Moment: Premium Tequila Campaign Launch"Luxury Tequila, Refined," the first major marketing push from two-year-old Tequila Komo ...
- Winery Gets Dirty Minded To Reach Younger DrinkersWith "edgy double entendre," brand aims to appeal to environmentally conscious millennnial ...
- Hard Cider Stays Relevant As Angry Orchard Goes Tropical, Others Go LightAlthough hard cider sales have slowed due to competition from other be ...
- Study: Alcohol Campaigns Rank High In Click-Through RatesAlcohol brands have been engaging consumers through personalized creative that offers discount ...
- Craft Beers 'Make Peace Not War' For Ukrainian Relief EffortsProgram allows craft breweries to create a limited-edition beer by adding the ...
- Study: In-Person Alcohol Activations Come Roaring Back"Immersive experiences such as tours and tastings are an extremely powerful to ...
- Study: Instacart Surpasses Drizly As Top Liquor E-TailerLocal grocery stores combined, though, made up a whopping 63.9 % ...
- Tea Time Becomes T-Time in Tanqueray-'Bridgerton' Mash-UpJoe Jonas teams up with Bridgerton brother Anthony, played by Jonathan Baile ...
- Campari, Drizly Target The Newest Drinkers: Gen ZGen Z-ers are "most likely to learn about new beverage brands throu ...
- 'Viva La Vida' As Peroni 'Lives Every Moment'Key to the campaign: a 30-second TV spot of Italians enjoying ...
