- Nutrl Vodka Seltzer Introduces Lime Flavor Nationwide
Marketing Daily, Teresa Buyikian - Friday, February 28, 2025
The ad depicts young adults drinking the ready-to-drink vodka seltzer in vario ...
- Sweet Release: Angry Orchard Gets 'Angry' So You Don't Have To
MAD, Fern Siegel - Thursday, February 27, 2025
Grab the hard cider and relax. The Hudson Valley cidery offers ...
- Tanqueray, Ketel One Embrace 'The White Lotus': Q&A With Diageo's SVP Yufe
Marketing Daily, Teresa Buyikian - Thursday, February 27, 2025
Collab is "extension of our broader marketing strategy of seamlessly integrating Ket ...
- 805 Beer Makes Waves With New Documentary On Pro Surfer Lakey Peterson
Marketing Daily, Teresa Buyikian - Wednesday, February 26, 2025
Film is just the latest in a series of docs chronicling t ...
- Patron Tequila Has No Secrets, Just 'Additive-Free'
MAD, Fern Siegel - Tuesday, February 25, 2025
The work includes out-of-home ads in select U.S. markets and takeovers ...
- Grand Marnier Celebrates End of Black History Month With Future Collab
Marketing Daily, Teresa Buyikian - Tuesday, February 25, 2025
Videos depict hip hop artist Future drinking the liqueur in various setting ...
- Sazerac Aids California Wildfire Relief Efforts With Rare Bourbon Auction
Marketing Daily, Teresa Buyikian - Wednesday, February 12, 2025
The spirits offered include Old Rip Van Winkle 10 Year, Pappy V ...
- 'Snowball' Campaign Tackles Spiraling Cold Weather Alcohol Use
Marketing Daily, Les Luchter - Monday, February 10, 2025
"Everything I Have Is Yours" croons Billie Holiday, as a snowball gro ...
- Barefoot Wine Targets Emerging NFL Fans With Influencer Allison Kuch
Marketing Daily, Teresa Buyikian - Friday, February 7, 2025
Kuch, who has nearly one million Instagram followers, will be on ha ...
- MaltyVerse Brings Rare Whiskies, Comics Together To Create Virtual Community
Marketing Daily, Teresa Buyikian - Thursday, February 6, 2025
MaltyVerse members can vote on future whisky releases, gain access to exclusi ...
- Malone, Peyton, Gillis Play 'Big Men on Cul-De-Sac' For Bud Light
Marketing Daily, Teresa Buyikian - Wednesday, February 5, 2025
Post Malone and Shane Gillis add beer-spiced fun to a backyard par ...
- Stella Artois Taps 'Brothers' David Beckham, Matt Damon For Super Bowl LIX
Marketing Daily, Teresa Buyikian - Tuesday, February 4, 2025
The actor and soccer great play two brothers just finding out abo ...
- Coors Light Unveils Slothful 'Case Of The Mondays' Super Bowl Ad
Marketing Daily, Teresa Buyikian - Monday, February 3, 2025
Monday after the Super Bowl, sloths are slowpokes at the office a ...
- A Groundhog Made Of Iced Tea Cans?
Marketing Daily, Teresa Buyikian - Friday, January 31, 2025
Nine-foot-tall groundhog statue made out of 6,000 Lipton Hard Iced Tea ca ...
- Dry January Could Turn Into Dry 2025
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, February 2, 2025
Depending on possible tariffs on consumer goods coming from certain countries, pric ...
- Keegan-Michael Key Accepts 'Defeat' From Jim Beam
MAD, Fern Siegel - Friday, January 24, 2025
The spots promote the bourbon's care package and a fan sweepstakes ...
- Study: Nearly 50% Of Americans Plan To Drink Less In 2025
Marketing Daily, Teresa Buyikian - Saturday, January 25, 2025
Over two-thirds (65%) of Gen Z-ers lead the pack of liquor abstain ...
- Budweiser Clydesdales Have New Look For Super Bowl
Marketing Daily, Teresa Buyikian - Monday, January 20, 2025
Spots have a decidedly younger (and more adorable) star: a Clydesdale f ...
- Coors Light Has Fans Covered For Post-Super Bowl 'Case Of The Mondays'
Marketing Daily, Teresa Buyikian - Wednesday, January 15, 2025
Brand aims to turn "classic 'Case of the Mondays' into a liter ...
- Jim Beam Aims To Soothe Defeated Football Fans With Care Package
Marketing Daily, Teresa Buyikian - Tuesday, January 14, 2025
Detroit Lions fan Keegan-Michael Key pitches Jim Beam's "7 Stages of Defe ...
- 1800 Tequila Honors Mexican Culture On Bottles With Artist Raul de Nieves
Marketing Daily, Teresa Buyikian - Monday, January 13, 2025
Each design on 1800 Tequila bottles represents "a character on a journ ...
- 'Zebra Striping' Highlighted As New Drinking Trend In Diageo Global Study
Marketing Daily, Teresa Buyikian - Friday, January 10, 2025
The term is defined as "the behavior of alternating between alcoholic a ...
- Remy Martin Rings In Year Of The Snake With Limited-Edition Bottles
Marketing Daily, Teresa Buyikian - Wednesday, January 8, 2025
Chinese artist Huang Yuxing's painting "Majestic Serpentine" is reflected in special-edition decante ...
- Bushwacker Offers Shares Of 'Beach In A Bottle' Cocktail Company
Marketing Daily, Teresa Buyikian - Tuesday, January 7, 2025
In addition to exclusive perks including behind-the-scenes experiences, shareholders will also ha ...
- Alcohol Retailer (Kind Of) Supports Dry January In New Campaign
MAD, Steve McClellan - Sunday, January 5, 2025
In the ads, from agency Bacon & Eggs, the alcohol retailer cheeki ...
- Pro Pickleball Association Taps Bota Box Breeze As Official Wine Partner
Marketing Daily, Teresa Buyikian - Friday, December 27, 2024
The collab developed because light wines and pickleball both "appeal to consume ...
- Bacardi Coquito Toasts Christmas In Social Push
Out to Launch, Fern Siegel - Thursday, December 19, 2024
Bacardi's ready-to serve cocktail is now running a social campaign celebrating Puer ...
- La Marca Prosecco Invites Drinkers To Celebrate Less-Formal Occasions
Marketing Daily, Teresa Buyikian - Wednesday, December 18, 2024
New spot shows revelers enjoying La Marca at scenes ranging from ...
- Robotic Arm Paints Limited-Edition Maison Hennessy Decanters
Marketing Daily, Teresa Buyikian - Monday, December 16, 2024
Generative artist Florian Zumbrunn used pre-written algorithms to "autonomously generate new artwor ...
- Natural Light Introduces Beer Fridge That Makes Consumers Better Neighbors
Marketing Daily, Teresa Buyikian - Friday, December 13, 2024
Part of a contest promo, double-sided beer fridge is installed along t ...