The German division of Hyundai's Korean ad agency Innocean has -- apparently -- gone with some dark humor to tout the Euro and home market iX35 electric crossover. The ad shows a middle-aged man who gets into his car parked in a closed garage. The man shuts his eyes and starts inhaling deeply. Somber music plays. Pan to the exterior of the man's house some moments later; he’s alive, out of the car and opening the garage. The tagline reads, "The new iX35 with 100% water emissions." No word on whether the company used it but Louis C.K. has my permission.