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Bradley Cooper In Hot Ice Cream Ad

General Mills' Häagen-Dazs is bringing "The House of Häagen-Dazs" to the UK, with an ad starring actor Bradley Cooper and model Jana Perez.The 30-second TV ad will roll out on TV channels, including the ITV network and Channel 4, which best appeal to the brand’s target audience of women aged 16-34. The slo-mo ad has Cooper eating ice cream from the container at an elegant party; he's seduced by a model who ends up just wanting his ice cream, not him. 

Read the whole story at Brand Republic »

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