Workspace solutions company Fellowes tapped the Chicago office of gyro as its global agency of record. The agency will be responsible for Fellowes’ creative campaigns in both the
business-to-consumer and business-to-business space. Two campaigns are slated to launch in January. The first promotes the AeraMax Air Purifier, a new category for Fellowes. The goal is to create
awareness and educate moms about the issues surrounding indoor air. The second campaign will support a new line of paper shredders.. The campaign will target businesses in print, digital and other
channels.
