Around the Net
RTB Display Ad Spend To Reach $20.8 Billion By 2017
- The Drum, Thursday, October 17, 2013 4:54 PM
The Drum has reported that the real-time bidding (RTB) display ad industry could grow to $20.8 billion by 2017. The Drum cites a study conducted by IDC and commissioned by PubMatic.
