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Ad Tech Members Form Council To Combat 'Impression Fraud'

  • AdNews, Wednesday, February 19, 2014 12:03 PM

Nearly 25 people from agency trading desks and the ad technology industry have joined together to form an initiative to combat impression fraud, AdNews has reported.

"The first of a series of planned quarterly meeting took place last month," AdNews wrote, and the next meeting is planned for April at Google's headquarters. 

Read the whole story at AdNews »

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