Tag results for "click fraud"
- Search, Affiliate Marketing Fraud To Cost Industry BillionsFraudulent search -- direct and organic -- non-paid traffic contributes about 2 ...
- Edgemesh Uses Technology, Ad Retargeting To Weed Out Fraudulent ActivityJake Loveless, CEO at Edgemesh, created a feature for his new compa ...
- Click Arbitrage Is Alive And Well, Thanks To AutomationAffiliates and click arbitrage can cause trouble. While some problematic behaviors d ...
- 83.4 Million U.S. Smartphone Users Will Scan QR Codes This YearQR codes made news after a viewing surge to Coinbase's QR co ...
- Judge Denies Class-Action Status To Advertiser Battling Google Over 'Invalid' ClicksIn a victory for Google, a judge denied class-action status to ...
- Google Acquires Security Firm Siemplify, Plans To Roll It Into Cloud ServicesGoogle has acquired Israel-based cybersecurity firm Siemplify, and plans to roll t ...
- Google Project Zero Security Analysts Warn Against NSO Zero-Click Surveillance Of SmartphonesThe zero-click attack is the biggest challenge to marketers and businesses. N ...
- Neutronian Certifies DoubleVerify, Launches NQI Transparency Ratings ReportDoubleVerify has received Cookieless Certification, an independent verification that data sellers ...
- Facebook Prevails In Battle With Advertiser Over Phony AccountsThere is "absolutely nothing in the record suggesting that Facebook charged plainti ...
- Advertisers Beef Up Claims Against LinkedIn Over Inflated Metrics"Rampant bot and other fraudulent activity on LinkedIn's platform mean that advertise ...
- Judge Denies Class-Action Status To Advertiser Battling Facebook Over Fake ClicksdotStrategy, which operates the ".buzz" domain registry, isn't entitled to class-action stat ...
- White Ops Takes On Human RebrandThe company, now owned by Goldman Sachs in partnership with ClearSky Securi ...
- Media-Bias Chart Provides In-Depth View, Greater Control For Media Buys Based On Brand ValuesAd Fontes Media is releasing a premium version of its media-bias cha ...
- Consumers Want Brands To Protect Them Against Knockoffs, Fakes, FraudOne-quarter of consumers in a recent study bought counterfeit products, 36% s ...
- Comscore Strikes Deal With Mobile In-Game Ad Company Anzu, Stock Soars On MondayAdvertisers will be able to measure in-game ad campaigns in real-time a ...
- Facebook Must Face Lawsuit Over Ad Clicks From Fake AccountsSiding against Facebook, a federal judge has ruled that the Arkansas compa ...
- CHEQ Acquires Click-Fraud Prevention Firm ClickCease, Expands To Support SMB AdvertisersCHEQ CEO Guy Tytunovich talks about how the acquisition of ClickCease wi ...
- Facebook Prevails In Fight Over Ad Clicks From Fake Accounts -- For NowA federal judge has thrown out a lawsuit against Facebook by t ...
- Court Revives Click Fraud Claims Against GoogleIn a defeat for Google, a federal appellate panel has reinstated ...
- Google Tests Domain URLs That Aim To Help Prevent Scams, PhishingGoogle is testing a feature that will display a website domain na ...
- What Thieves Pay For Passwords -- And Brands' Responsibility To Protect ThemMore than 15 billion exposed credentials are in circulation on the da ...
- Cybersecurity Firm CHEQ Enters PPC Market To Protect Against FraudCHEQ PPC provides invalid click prevention across all major paid-search platforms f ...
- Pandemic-Related Malicious Activity Rising, With Online Retailers Hardest HitSpam and opportunistic detection rose 26.3%, while impersonations rose 30.3%, malware ro ...
- TrafficGuard Offers Free Software To Google Ads SMB Advertisers, Identifying Click FraudGuarding ad budgets through free software that identifies click fraud in Goog ...
- Google Removes Nearly 600 Apps From Google Play StoreNearly 600 apps have been removed from the Google Play Store, Goog ...
- Vivendi-Owned Dailymotion Extends Partnership With White Ops To Reduce Ad FraudSophisticated malware that lives on a person's device can now learn a ...
- Facebook Nears Settlement With Alleged Distributors Of Ad-Fraud SoftwareFacebook is close to settling a lawsuit it brought against two develope ...
- Will Facebook's News Tab Help Curb Clickbait?Facebook today debuts its "News" tab to showcase news articles selected ...
- In-App Fraud, Targeting Present Major Challenges For Holiday SeasonCompanies are forecast to spend $77 billion on mobile in-app advertising th ...
- 80% Of Ad Fraud Comes From China, GroupM ClaimsGroupM is claiming its research shows that more than 80% of ...
