- CHEQ Acquires Click-Fraud Prevention Firm ClickCease, Expands To Support SMB Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 22, 2020
CHEQ CEO Guy Tytunovich talks about how the acquisition of ClickCease wi ...
- Facebook Prevails In Fight Over Ad Clicks From Fake Accounts -- For Now
Digital News Daily, Wendy Davis - Tuesday, September 1, 2020
A federal judge has thrown out a lawsuit against Facebook by t ...
- Court Revives Click Fraud Claims Against Google
Digital News Daily, Wendy Davis - Tuesday, September 1, 2020
In a defeat for Google, a federal appellate panel has reinstated ...
- Google Tests Domain URLs That Aim To Help Prevent Scams, Phishing
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 13, 2020
Google is testing a feature that will display a website domain na ...
- What Thieves Pay For Passwords -- And Brands' Responsibility To Protect Them
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 9, 2020
More than 15 billion exposed credentials are in circulation on the da ...
- Cybersecurity Firm CHEQ Enters PPC Market To Protect Against Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 1, 2020
CHEQ PPC provides invalid click prevention across all major paid-search platforms f ...
- Pandemic-Related Malicious Activity Rising, With Online Retailers Hardest Hit
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 5, 2020
Spam and opportunistic detection rose 26.3%, while impersonations rose 30.3%, malware ro ...
- TrafficGuard Offers Free Software To Google Ads SMB Advertisers, Identifying Click Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 20, 2020
Guarding ad budgets through free software that identifies click fraud in Goog ...
- Google Removes Nearly 600 Apps From Google Play Store
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 20, 2020
Nearly 600 apps have been removed from the Google Play Store, Goog ...
- Vivendi-Owned Dailymotion Extends Partnership With White Ops To Reduce Ad Fraud
Digital News Daily, Laurie Sullivan - Thursday, January 30, 2020
Sophisticated malware that lives on a person's device can now learn a ...
- Facebook Nears Settlement With Alleged Distributors Of Ad-Fraud Software
Digital News Daily, Wendy Davis - Thursday, December 26, 2019
Facebook is close to settling a lawsuit it brought against two develope ...
- Will Facebook's News Tab Help Curb Clickbait?
Publishing Insider, - Friday, October 25, 2019
Facebook today debuts its "News" tab to showcase news articles selected ...
- In-App Fraud, Targeting Present Major Challenges For Holiday Season
Data & Programmatic Insider, Laurie Sullivan - Monday, October 21, 2019
Companies are forecast to spend $77 billion on mobile in-app advertising th ...
- 80% Of Ad Fraud Comes From China, GroupM Claims
Around the Net In MAD London, Sean Hargrave - Tuesday, September 10, 2019
GroupM is claiming its research shows that more than 80% of ...
- Forget Trade Wars - It's Ad Fraud China Needs To Be Tackled On
London Blog, Sean Hargrave - Tuesday, September 10, 2019
China accounts for 83% of global ad fraud, yet has a digit ...
- Google Fights Attempt To Revive Battle Over Click Fraud
Digital News Daily, Wendy Davis - Thursday, May 30, 2019
A pay-per-click advertiser has no grounds to revive claims that Google misrepresent ...
- Friend Or Fraud? Can You Tell The Difference?
MAD London, Stefano Vegnaduzzo - Tuesday, May 21, 2019
Fraud is a lot more difficult to stop, without impacting proper traffi ...
- Malvertising Found In 1 In Every 100 Ad Impressions
Digital News Daily, Laurie Sullivan - Friday, May 17, 2019
Memorial Day could be the date of the next online advertising att ...
- Advertiser Seeks To Revive Suit Against Google Over Alleged Click Fraud
Digital News Daily, Wendy Davis - Friday, April 5, 2019
A Google pay-per-click advertiser is asking a federal appellate court to revi ...
- Significant Rise In Digital Ad Fraud In Q4 2018
Digital News Daily, Alex Weprin - Monday, March 18, 2019
The U.S. had an average fraud rate of 21% in Q4, ...
- Google Terminated Nearly 1 Million Bad Advertiser Accounts, 2.3 Billion Ads In 2018
Digital News Daily, Laurie Sullivan - Thursday, March 14, 2019
Google blocked 2.3 billion ads in 2018 -- about 6 million ea ...
- Tim Berners-Lee Looks To Rid World Wide Web, At 30, Of Misinformation, Clickbait
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 12, 2019
Berners-Lee calls on the global web community to work with the W ...
- More Than A Fifth Of App Downloads Feared To Be Fraudulent
Around the Net In MAD London, Sean Hargrave - Thursday, February 14, 2019
Research from mobile fraud detecting company Interceptd claims to show fraudulent a ...
- Adthena's Answer To Stop Brand-Keyword Hijacking In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 9, 2019
About 98% of advertisers adopt a brand bidding search strategy, but bra ...
- Search Engines Doing A Better Job Of Calling Out Paid-Search Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 13, 2018
"It appears that most people can distinguish between paid and organic sear ...
- Sen. Warner Tells FTC: Google 'Enabled' Ad Fraud On Android Platform
Digital News Daily, Alex Weprin - Friday, October 26, 2018
The scheme siphoned millions from advertisers to the fraudsters, which used ...
- US Anti-Fraud Standard Means Third Party Auditing In The UK
Around the Net In MAD London, Sean Hargrave - Wednesday, October 24, 2018
As the British standards body, JICWEBS, adopts TAG's Certified Against Fraud standa ...
- Mobile Apps -- The New Frontier On Fraud?
London Blog, Sean Hargrave - Thursday, October 11, 2018
Mobile and desktop web show huge progress on fraud. Mobile apps? N ...
- Google Prevails In Suit Over 'Rampant' Click Fraud
Digital News Daily, Wendy Davis - Monday, October 1, 2018
A federal judge has closed the courthouse door on an advertiser w ...
- Google Hit With Fraudulent Takedown Requests
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 7, 2018
Anonymous search engine fraudsters are posing as legitimate rights holders to conte ...