A list of quirky behavioral facts about humans could help marketers target ads more accurately. Alex Hillsberg and David Adelman put together an infographic with some of stats like 26% of Americans
can't live without their mobile phone vs. 20% who can't live without sex. Then there's the 67% who check their phone even if it's not vibrating or ringing. Some 27% of Americans in 2012 live in a
one-person household vs. 17% in 1970. Though more people live alone these days, 58% of people sleep with a dog or cat.
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