Code and Theory was tapped by Motel 6 to design its new website. Motel 6 operates more than 1,100 properties throughout the United States and Canada. "Code and Theory has built a reputation for
building unique and innovative digital experiences for major brands," said Lance Miceli, executive vice president and chief marketing officer, Motel 6. "We're excited to partner with the team to find
ways to enhance the entire booking experience and allow travelers to enjoy a more convenient and faster process anytime and from any device." The revamped website will launch later this year.
Additional Code and Theory clients include Dr Pepper Snapple Group, Maybelline New York, Burger King, Comcast, Vogue and Mashable.