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Apple Stores Win Right To Be Trademarked

Apple has successfully applied to the European Court of Justice to have its stores trademarked. The initial attempt to trademark its store design was made to the German government, which sought guidance from the ECJ. It paves the way for its UK stores to be trademarked as well. The ruling concluded that its stores are distinct from other brands' outlets in the way goods are presented and staff carry mobile point-of-sale terminals.



Read the whole story at The Daily Telegraph »

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