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Grolsch Signs Up VCCP

  • Campaign, Friday, August 8, 2014 7:59 AM
Grolsch has ended a short spell without an above-the-line agency with the appointment of VCCP. The agency won the account without a pitch and will work on a large campaign to celebrate the brand's 400th anniversary next year. Grolsch last pitched in August 2013 when it appointed Karmarama to create its digital and social campaigns. Karmarama will continue to create digital and social campaigns for the beer brand whose global integrated agency, The Bank, is unaffected by the pitch.

 

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