Tag results for "advertiser-agency relationship"
- Uber Sues Fetch Over Transparency And Fraud IssuesUber has instructed lawyers to take action against its mobile advertising agency, ...
- GBP6bn Worth Of Media Deals Under Review Through ISBA Guidelines ISBA, the UK trade body for advertisers, claims its tougher new framework ...
- Bing Agency Awards Winners For 2017The Daily Show's Trevor Noah hosted the second Bing Agency Awards Thursday ...
- Ogilvy & Mather Picks Up Trebor MintsOgilvy & Mather has picked up the advertising account for Trebor Mints ...
- Domino's Launches CRM And Digital ReviewsDomino's is reviewing its digital and CRM briefs after parting ways with ...
- A J.K. Simmons-Inspired List Of The Three Biggest Reasons For Marketing ChangeThe Farmers Insurance's campaign tag line, perfectly delivered by Oscar-winning actor J. ...
- Time for Chief Accountability Officers? If you have spent any time around this business, you know that ...
- Calling All Digital Marketing All-Stars: Sprint Is Looking For YouWell, at least 100 of you this year and more in 2018 ...
- What You Don't Hear Is What Gets YouWhen I was growing up in the '60s in Botswana and South ...
- Barclays Expected To Switch GBP60m Media Account From WPP To Omnicom"Campaign" is reporting that Barclays is on the verge of moving its ...
- Debenhams And JWT Part After 8 YearsHigh street department store chain Debenhams is parting ways with JWT after ...
- Blessington Leaves W+K For YouTube To Lead Brand, Media, ExperiencesBlessington brings years of experience to YouTube, working with some of the ...
- McDonald's Hires Publicis And Capgemini For Digital PushIt has taken more than a year of competitive pitches, but now ...
- Brands Can Take A Bow As Viewability Is Tackled With 100% GroupM VowBrands are demanding more from their agencies -- such as GroupM offering ...
- The Agency Holding Company Model Is NOT Dead -- Just ChallengedAfter WPP's poor financial showing in its latest results, much has been ...
- Nandos Picks AnalogFolk For Digital Account"Campaign" reveals that Nandos has awarded its digital account to AnalogFolk. The ...
- Intel Inside Agency Builds Gaga ExperiencesBy creating an in-house agency Intel brought ideation closer to the brand ...
- Airbnb Backs Agencies, Not Consultancies, For Creative"The Drum" has good news for agencies that are concerned about the ...
- WPP's Tough Year Is A Bellwether For All AdlandIt isn't just Brexit or Trumponomics -- WPP's figures show brands are ...
- WFA Reveals That Brands Change Media Agencies To Take Back ControlA WFA report finds that 70% of global advertising brands have changed ...
- Brands Put Agencies On Notice As They Begin To Take Back ControlMore than two in three global brands have changed agencies for better ...
- Whether Or Not Software 'Eats Agencies' Is Up To AgenciesVenture capitalist and creator of the web browser as we know it ...
- Global Marketers Improving Media Oversight: WFA Study Finds More Control, TransparencyAccording to a new WFA study, in the last 12 months 35 ...
- I Know What You Did Last SummerThe ANA Production Report has been well crafted by twelve industry experts ...
- Ad-Tech Execs Weigh In On Implications Of ANA Report The Association of National Advertisers' report on commercial production practices adds to ...
- ANA Production Report Finds Some Agency Self-Dealing, But Also Poor Client StewardshipThe Association of National Advertisers released its highly anticipated report on commercial ...
- In Programmatic, How Many 'Hands On Keyboards' Do Brands Really Need?In a survey released by the Association of National Advertisers last year, ...
- MediaCom Picks Up Richemont Media AccountMediaCom has been awarded the $400m media planning and buying account for ...
- Michelin Hands $100m Global Ad Account To HavasMichelin has handed its $100m global ad account to Havas Media, "Campaign" ...
- Unilever Slashes 17% Of Its Agency BillsUnilever has cut agency fees by 17% in the first half of ...
