Tag results for "advertiser-agency relationship"
- HSBC Calls A Social ReviewHSBC is calling a social media review in the UK. "Campaign" reveals ...
- Onward To Digital And Innovative IdeasThe shift to digital and emerging technologies and the inability of some ...
- Grolsch Appoints J Walter Thompson To Global Ad AccountGrolsch has appointed J Walter Thompson to its global advertising account following ...
- Report Spotlights Murky Data Ownership IssuesA new study from Unified finds that 65% of marketers surveyed could ...
- Report: FBI May Be Looking Into U.S. Media Trading PracticesThe Federal Bureau of Investigation may be looking into shady media trading ...
- Accenture, Programmatic And A Look To The FutureAccenture has finally unveiled its media buying plans. If it's likely to ...
- Report: 75% Of Multinational Marketers Are Reviewing Agency RostersThe study from the WFA and The Observatory International found most of ...
- 4As, Greenberg Honored At ANA Educational Foundation GalaThat's right, a unit of the ANA presented an award to the ...
- Agencies Must Reinvent Themselves, Unilever's Keith Weed InsistsUnilever's marketing boss, Keith Weed, is claiming that agencies need to reinvent ...
- Lidl On The Hunt For A Planning AgencyLidl is splitting its media account and is looking out for a ...
- Barclaycard Calls A Creative ReviewBarclaycard has put Iris on alert as it calls a creative review, ...
- The Five 'Whys' To A PitchIf you are or ever have raised a toddler, you are very ...
- Don't Tell My Agency But . . .An over-focus on maximizing profits has left both clients and agencies "racing ...
- Government's GBP600m Media Account Awarded To Manning Gottlieb OMDThe UK Government has confirmed that its GBP600m media account is headed ...
- Baileys Appoints VML London As Global Digital AgencyBaileys has appointed VML London as its global digital agency. "Campaign" reports ...
- ANA Receives Coveted President's Award For Its Work On Media TransparencyThe awards keep rolling in to the Association of National Advertisers for ...
- Starbucks Appoints Havas Helia For EMEA Customer EngagementHavas Helia has been appointed as Starbucks' first European-wide customer engagement agency, ...
- Agencies Need To Toss The 'Bad Client Narrative'In other words agencies, lose your own bad attitude and convert those ...
- Experian To Review CRM, Search And ProgrammaticExperian is search for a CRM agency in an RFI that also ...
- Manning Gottlieb OMD Expected To Win Government's GBP140m Media Account"Campaign" is reporting that the Government's GBP140m media account is on the ...
- Marketing Procurement Trends In 2018Here are some takeaways from the ANA Financial Management Conference in Hollywood, ...
- Asda Hands Its Advertising Business To Abbott Mead Vickers BBDOThere may be talk of mergers in the news headlines, but there ...
- ITV Picks Uncommon To Redefine Its Brand StrategyITV has appointed Uncommon to work with its marketing team ahead of ...
- Gina Gray Jumps From Target To Its Agency, Colle McVoyGray, who managed the agency's relationship with Target for three years, will ...
- CMOs Increasingly Reject Agency-Of-Record ModelThe research also included in-depth interviews with the CMOs of Georgia-Pacific, Kelly ...
- FCB Inferno On Alert As Sport England Reviews Ad AccountSport England has announced a review of its creative account, currently held ...
- Startup Lexicon Blockchain To Run At Programmatic SpeedsTernio, a startup working to provide transparency into programmatic advertising, introduced blockchain ...
- Kenco Review Puts JWT London On NoticeJ. Walter Thompson London has been put on notice by Kenco, according ...
- The Martin Sorrell Integrated Marketing LegacyWith the departure of Sir Martin Sorrell, many are now predicting the ...
- Wish List: A SEO Tool From Alexa.com To Identify Bad Links, Create DisavowsAltitude Agency CEO Sean Hakes has been talking with Alexa.com about creating ...
