Tag results for "advertiser-agency relationship"
- DTI Searches For A Creative LeadThe Department for International Trade is looking for a lead creative agency. ...
- Why Media Agencies Must Revive The Account Management FunctionWith the complexity of client/agency relationships today, media agencies need to bring ...
- Le Creuset Picks R/GA London To Prepare For D2C LaunchR/GA London has been picked by cookware brand, Le Creuset, to handle ...
- Costa Coffee Switches Media To MediaComCosta Coffee has switched its media account to MediaCom after a ten-year ...
- Thriving In A Project-Based EnvironmentMore work is becoming project-based, as AOR relationships decline. It's been estimated ...
- Marketers: Stop Allocating Budgets To These Money-Wasters In 2020!Perhaps controversially, social media is on my list of time- and money-wast ...
- Lidl Calls Social ReviewLidl has put Dentsu X on alert by calling a social media ...
- Agencies More Pessimistic Than Marketers On Ad/Media Services Business, Offer Different SolutionsAgency execs are somewhat more pessimistic about the direction of the ad ...
- Grey Europe Wins Carlsberg Alcohol Free AccountGrey Europe has won the ad brief for Carlsberg's alcohol free beer, ...
- TfL Short-Lists Four Agencies In Creative ReviewTfL has short-listed four agencies in its creative account review. "The Drum" ...
- A Look Back, A New Year -- And Baby YodaOne trend: a ton of major shake-ups --- many at the highest ...
- Mindshare Wins KFC's UK Media AccountMindshare has won a shootout with Zenith to pick up KFC's UK ...
- Marketing Trends 2020: In-House Inquiries, Integration, Not Overly PolishedWe are going to see campaigns that are extensions of bigger ones ...
- FCB Inferno Wins Andrex And Kleenex AccountAndrex and Kleenex have awarded their UK creative advertising account to FCB ...
- AB InBev Media Review Being Labelled 'Punishing'Agency executives have complained to "Campaign" that the upcoming AB InBev media ...
- A-B InBev Denies Global Agency Review, But Says It's Rethinking Marketing Process"Our current partners are working close to us on this transformation journey," ...
- Diageo Appoints Anomaly For Bulleit Creative BriefDiageo has picked Anomaly as its lead creative agency for its Bulleit ...
- M&C Saatchi Mulling Redundancies After Nat West LossM&C Saatchi is looking for voluntary redundancies after the loss of the ...
- Adam & Eve/DDB Appointed For West Coast Rail LaunchAdam & Eve/DDB has been appointed by Avanti West Coast to launch ...
- B&Q Calls Ad ReviewEngine has been placed on alert as B&Q has announced an ad ...
- Toward A Better Agency Review ProcessToo often have I heard a CMO lament that his current agencies ...
- NatWest Shifts From Saatchi To The & PartnershipNatWest Bank has split with M&C Saatchi after appointing The & Partnership ...
- Starcom On Alert As Duracell Calls Media ReviewPublicis Media's Starcom has been placed on alert at Duracell calls a ...
- Dreams Hands Creative Brief To Uncommon Creative StudioBed and mattress retailer Dreams has picked Uncommon Creative Studio as its ...
- SunLife Appoints MediaLabsSunLife has handed its GBP30m media account to MediaLabs, "Campaign" reports. The ...
- Legal & General Splits Media Account Between Havas And CaratLegal & General has awarded its media brief to Havas and Carat. ...
- WFA Report Finds Holding Company Model Doesn't Deliver Better IntegrationMarketer respondents with a holding-company model rate themselves as having greater performance ...
- Bayer Appoints Mullen Lowe Group As Global Ad AgencyBayer has appointed Mullen Lowe Group its global advertising agency. Campaign reveals ...
- Report: Programmatic Space Needs More Automation, Better DataThe 4As and The 614 Group are out with a new report ...
- R3 Taps Agency Veterans To Bolster NY, LA TeamsMarketing and agency pitch consultant R3 has expanded its U.S. teams in ...
