Tag results for "advertiser-agency relationship"
- Bountiful Cow Wins Alzheimer's Society Media AccountThe Alzheimer's Society has awarded its consolidated GBP9m media account to Bountiful ...
- In-Housing Is Supplementing, Not Replacing, Media AgenciesResearch shows that some functions are going in-house, but brands still want ...
- WFA's Bid To Refocus Marketing Procurement PracticesThe organization has created a new "sourcing board" to transform the procurement ...
- Is Disney Preparing A Global Media Review?"Campaign" claims to have learned Disney is preparing for a global media ...
- Sony PlayStation Awards Global Creative To Adam & Eve/DDBSony PlayStation has handed its global creative account to Adam & Eve/DDB. ...
- KP Snacks Picks St Luke's For Tyrell, Popchips and KP NutsKP Snacks has selected St Luke's to handle creative for its Tyrell, ...
- Audi Shortlists Agencies In Creative ReviewIncumbent BBH has been shortlisted alongside Engine, M&C Saatchi and VCCP for ...
- Software May Destroy Some Agencies -- But Won't Destroy Need For ThemAs the world of advertising and media becomes more automated and real-time, ...
- UM Wins Just EatUM has won the global media and planning account for Just Eat, ...
- WPP Wins VodafoneZiggo In Accenture ShootoutWPP has won the creative and media accounts of Netherlands-based VodafoneZiggo in ...
- Doner Closes London Office After Huawei Centralises CreativeDoner has closed its London office, according to "The Drum," following a ...
- Auto Trader Picks Karmarama To Highlight New Car BuyingKarmarama has been appointed by Auto Trader to run a new television, ...
- Hilton's Shift To In-Housing And Specialist Shops"The Drum" has the inside story on how and why Hilton is ...
- We Are Social Picks Up Virgin Holidays And Atlantic AccountsVirgin Atlantic and Virgin Holidays have selected We Are Social to run ...
- Incoming IPA President Urges Agencies To 'Reimagine' PartnershipsThe incoming IPA President has outlined to MediaTel how he believes agencies ...
- EA Splits With Starcom In Global Media ReviewElectronic Arts has confirmed a move away from Starcom as it shortlists ...
- CVS Health To Agencies: Thank You For Not (Promoting) SmokingBrilliant move, CVS. I wonder how agency executives can live with themselves, ...
- Mattel Looks To Ogilvy For EMEA SocialMattel has chosen Ogilvy to handle its social brief across EMEA, using ...
- Toyota Decides On CRM And Transformation BriefToyota has handed new briefs to The & Partnership and AKQA, "Campaign" ...
- Agencies Look To Parental Leave Neutrality To Boost DiversityIf diversity is to be achieved, "Marketing Week" believes parental leave needs ...
- E.ON Calls European Ad Agency Review"Campaign" reveals that energy company, E.ON has been holding chemistry meetings in ...
- LG Electronics Calls Global Media ReviewLG Electronics has called a global media review. "Campaign" reveals that the ...
- Dual-Housing: D2C Brands Combine Agency Expertise, In-House Lower-Funnel SmartsThe trend gives advertisers more options for building bespoke planning and buying ...
- Report Finds Marketers Still Lack Necessary Media SkillsSome 71% of survey respondents rated levels of investment in media training ...
- Airbnb Puts Starcom On Alert With Global Media ReviewStarcom has been placed on alert after Airbnb announced a global media ...
- Superdrug To Hand Creative Brief To Grey London"Campaign" reveals that Superdrug is on the verge of appointing Grey London ...
- Change UK Appoints The & PartnershipChange UK, the independent group of 11 former Labour and Conservative MPs, ...
- Starcom On Alert As Novartis Calls Global Media ReviewPharma giant Novartis is calling a global media review. "Campaign" reveals that ...
- Why We Bought Droga5: Q&A With Accenture's Whipple"The future of brand building is not just about creating great ideas ...
- The NRA's Ugly Split With Its Ad AgencyThe National Rifle Association filed a breach of contract lawsuit late last ...
