Omelet promoted Mike Wallen to chief content officer, a new position. Wallen, who has been serving as partner and executive vice president, content & development will continue to oversee Omelet
Studio, the company's branded content division, which is currently working with roster clients like Microsoft and AT&T, while also producing License to Operate, Omelet's first feature-length film
which follows ex-LA gang leaders turned street saviors. Since joining Omelet in 2011, Wallen has brought in clients like Walmart and Red Bull, as well as developed Omelet Studio into a full-fledged
content division. Under his leadership, the company began development on its second feature-length documentary and in his new role, he'll continue to shape the future of Omelet-created branded content
while also playing a part in the creation and publication of Wake Up, the company's strategic quarterly magazine. Prior to joining Omelet, Wallen was head of Fox Mobile Studios, a unit of NewsCorp,
where he developed and produced original and licensed content that was tailored specifically for mobile and online distribution worldwide. "Since joining Omelet nearly four years ago, Mike has proven
through integrated Microsoft campaigns, a full-length documentary film, and even a branded content series, that his creative innovation can be applied to any situation," said Don Kurz, chairman and
CEO of Omelet. "More importantly, he isn't just one of Omelet's secret weapons, he's also an integral part of our family and we're looking forward to his continued success at our company.
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