- The Drum, Monday, November 10, 2014 6:31 AM
The first television advert to feature the use of an electronic cigarette is to be screened post watershed tonight for a five week run as the smoking alternative passes another milestone on the
road to public acceptance. Viewers have become familiar with e-cigarette advertisements for some time now as manufacturers jostle for position in the burgeoning market but until now the device itself
has never been granted any airtime.
Read the whole story at The Drum »