• by Steve McClellan  @mp_mcclellan, January 19, 2015

Dentsu is offering an “early retirement incentive program” for up to 300 employees.

The buyout program is being offered as part of an effort to strengthen its operating base and promote “asset efficiency.” Those goals are outlined in a strategic plan: “Dentsu 2017 and Beyond.”

Those who take the company up on the offer must be 50 years of age or older on March 31 of this year, having served a minimum of 10 years with the company. They would receive “standard retirement entitlements plus additional special retirement benefits.”

The company did not indicate what action it would take if more or fewer than 300 employees accept the offer.

Separately, Dentsu said consolidated net sales for December were up just 0.4% versus December 2013. November sales were slightly better, up 1.2% versus November 2013.