• by Sarah Mahoney , March 9, 2015

United Parcel Service is reinventing itself, and hoping would-be customers will think of it less like a shipping company with brown trucks, and more like a company of United Problem Solvers. The new campaign, including this 60-second spot, invites business people to send UPS their worst workplace dilemmas. “Bring us your problems. Your challenges. Your daydreams. Your scribbles. Your just about anything,” the voiceover says. “Because we're not just in the shipping business. We're in the problem-solving business.” Ogilvy is the agency.