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TV Advertising Nudges GBP5bn in UK

  • The Drum, Tuesday, March 10, 2015 7:15 AM

The UK advertising market continues to grow from strength to strength following a 6% increase in sales last year to reach GBP4.91bn -- the fifth consecutive year of growth to be enjoyed by the sector. Compiled by Thinkbox the latest batch of figures was boosted by the growth of online brands such as Amazon, Google and Netflix with online brands and services doubling investment in the sector to over £400m since 2010. The market was also given a lift by 800 new and returning advertisers.

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