MacLaren McCann Canada named Mary Chambers as chief strategy officer, where she will oversee planning across all disciplines and offices. In addition to leading planning, Chambers' duties will extend
to MacLaren McCann's new data and analytics practice. Under her direction clients will have access to services encompassing digital strategy, analytics, content, social and branding. She joins the
agency from Publicis Canada where she was vice president, national head of strategic planning. While there, Chambers led strategy for Nestle, CIBC, and Home Depot, and helped the agency win the
WestJet and Rogers accounts. Prior to Publicis Canada, Chambers was a strategic planner at Young & Rubicam in Toronto. She worked on the Robax and Advil brands for Whitehall Robbins, V8 and Chunky
Soup for Campbell's and Kool-Aid for Kraft, to name a few. "We are thrilled to welcome Mary to the team," said Suzanne Powers, global chief strategy officer of McCann Wolrdgroup. "She is driven by
finding those powerful truths that help unlock creativity for our brands. Her strategic chops and passion for the business will be a wonderful addition to our new leadership team in Canada and our
global strategic community at large."