Toronto-based
Red Lion has revamped its
website, making the layout explorable in a way that's similar to Google Maps or Street View. And it's mobile-friendly, allowing users to navigate digital cities
by tilting and moving their mobile devices in different directions. The site was created in-house over the course of five months and signals a rebranding by the agency. Visitors to the site first see
a view from the top of buildings. Each building is clickable and represents a different department from the agency, like creative work, beliefs and general information.