Record: CNN Hits 22M Viewers With GOP Presidential Debate

With the second Republican presidential debate, CNN hit an all-time viewing record for the network, keeping up the high viewing levels achieved a few weeks back on Fox with the first event.

CNN pulled in a big 22.6 million viewers on Wednesday night, according to Nielsen -- the biggest audience ever for a network for a single program episode.

This was just under the out-of-nowhere and surprising 24 million viewers that Fox scored for the first Republican debate in August.

Those initial viewing results, pushed by frank and entertaining remarks by leading Republican candidate Donald Trump, shocked many observers.

As a result, CNN priced a few 30-second commercials for its debate at a sky-high $200,000 a spot, significantly higher than the $5,000 CNN typically gets from advertisers for a 30-second regular season prime-time commercial.

Overall, CNN averaged around $115,000 for each commercial, and for the night, it pulled in around $2.5 million in national advertising according to one research source.

CNN took in 6.9 million key 25-54 news viewers for the three hour event. CNN also registered big results for the under-card, first debate featuring four other Republican candidates. That pulled in 6.3 million overall viewers.

CNN also had an additional 4.5 million video streams.

1 comment about "Record: CNN Hits 22M Viewers With GOP Presidential Debate".
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  1. Ed Papazian from Media Dynamics Inc, September 17, 2015 at 4:07 p.m.

    There may be other implications regarding these huge ratings for Fox and CNN. Whether one likes Trump or not---and I'm not an admirer----the fact that so many people, above the normal audience size, tuned in is further evidence of the groundswell of anti-politician and anti- Washington insider sentiment that is sweeping the nation. Those who were "shocked" by the Fox and CNN debate ratings should consider this as one of their primary drivers. It will be interesting to see how well Hillary and Bernie Sanders pull in their debates.

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