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AppNexus Weighs Options Given IPO Climate

AdExchanger reports that AppNexus is mulling its options as the IPO climate remains unfriendly, so the company may not be able to go public any time soon. Management and investors are also weighing a possible sale, according to sources familiar with the situation. The company's been talking to Goldman Sachs and other banks that represent potential buyers. AppNexus has lately beefed up its demand-side offering in order to better compete with giants like Google.

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