Qualcomm Campaign Highlights The Internet Of Things

by Amy Corr @MediaPostOTL, March 2, 2016

I'm still waiting for my flying car. Until then, have a look at this TV spot for Qualcomm that gives viewers a sneak peak inside dating, technology and the Internet of Things. Part of the brand's "Why Wait" global campaign, "The Date" follows a couple's night out on the town. Gratification is instant. The car is smart, the parking meter is no longer fed coins, a restaurant's menu is digital -- and each object in the woman's apartment, aside from the dog, is connected and probably knows more about the woman than her date. See it here, created by DDB San Francisco.

internet of things, technology, tv

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