Appealing to Windows 10 users, Twitter just updated its app for Microsoft’s operating system.
Now, it should be easier for this growing constituency to use group direct messaging, GIFs, and Moments on their phones.
“When bringing the app to mobile phones we carefully considered each section of Twitter,” Angela Lam, product
designer at Twitter, notes in a new blog post.
Lam and her team have also made some changes to Windows 10 for PCs and
tablets, including the migration of the mobile app’s popular dark theme.
“We’ve heard that one of [users’] favorite things about Twitter
for Windows phone is the dark theme,” Lam said. “Since this is also one of the most requested features for Twitter for Windows 10 on desktop and tablets, we’re bringing the dark
theme there too.”
Designed specifically for Windows 10 for PCs and tablets, Twitter launched a new Twitter for
Windows, last year.
At the beginning of the year, Windows 10 had not quite passed 10% market share, according to data from Net Applications. Microsoft
is reportedly aiming for 1 billion devices
running Windows 10 in two to three years.
More broadly, Microsoft continues to play catch-up in the mobile arena.
Among other moves, the company recently agreed to acquire Xamarin, a platform provider for mobile app development. Microsoft also recently dropped $250 million on
keyboard app maker SwiftKey.
With the deal, Microsoft was apparently after SwiftKey’s artificial intelligence assets -- which supported the recent launch of an Android keyboard
that uses a neural network in place of standard algorithms to predict one’s word selection.
Late last year,
Microsoft bought Talko, a Boston-based startup that specializes in helping groups of people -- in business, family or other settings -- collaborate using their smartphones.