The UK advertising market will grow by 6.2% this year, Carat has predicted in its latest ad-spend report, up from a previous forecast of 5.5% for 2016. Today's Carat Ad Spend Report by the Dentsu
Aegis Network media agency predicts the UK will outperform the rest of the Western Europe market -- with the exception of Ireland, which is set to grow by 7.3% this year. The advertising market in
Europe is predicted by Carat to grow by 3.1% in 2016, up from 2.8% in 2015.
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