Condé Nast is moving Pitchfork Media and its staffers from its home in Brooklyn to One World Trade Center.
According to WWD, Condé Nast could not provide details on the move-in date.
Last fall, the online music magazine was purchased by Condé Nast, about a year after the publisher moved into the brand new One World Trade Center.
The snazzy building will be quite different from Greenpoint, where Pitchfork is currently housed. The image of the millennial, hipster-inclined staff mingling with Vogue, The New Yorker and Bon Appétit is an interesting one to imagine.
Pitchfork will share the 40th floor with Condé Nast’s digital team, led by Fred Santarpia, the executive who orchestrated the acquisition.
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There are whispers that Pitchfork staffers are already discussing how to renovate their World Trade Center offices to feel more like Greenpoint. Perhaps, they’ll start by replacing Anna Wintour’s unforgiving, “maudlin” office furniture.
Founded in 1995, Pitchfork was one of the first independent, online-only music publications to gain popularity. It has since expanded to include a quarterly print magazine, The Pitchfork Review.