UM Reorganizes U.S., Taps Cacy As First CEO

Interpublic’s Mediabrands’ UM unit has reorganized its U.S. management team, naming Kasha Cacy to the new role of U.S. CEO and three regional presidents who will report to her.

Cacy, a 9-year veteran of UM, most recently was U.S. president.

The three regional presidents are also all UM veterans, including:

Lynn Lewis becomes president of the East Coast Region and retains her previous role of CMO of UM.

Scott Russell becomes president of the Central Region, while continuing in his role overseeing UM’s largest U.S. client, Fiat Chrysler Automobiles (FCA).

Karen Hunt becomes president of the West Coast Region, from executive vice president-global managing partner.

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