• by Wayne Friedman , Today

Warner Bros.' "Superman" scored a super mid-July opening -- with a high-flying $122 million in box-office revenue, the third 2025 movie so far to cross the $100 million threshold, according to IMDb Box Office Mojo.

Warner’s DC Studios has been struggling in recent years  -- amid the industry-wide troubles when it comes to overall superhero box-office malaise.

“Superman” is now the third-highest-opening movie -- after Warner Bros.' “A Minecraft Movie” ($162.8 million) and Walt Disney’s “Lilo & Stitch” ($146 million).

“Superman” is now only the third DC Studios movie in eight years to take $100 million or more. The other two are “Wonder Woman” ($103.3 million, 2017) and “The Batman” ($133 million, 2022).

“Superman” comes a week after Universal Pictures' “Jurassic World Rebirth” -- which came in at $92 million for a three-day period over the July 4 weekend (totaling $141 million for five days). 

Analysts say this is a strong marketplace to sustain a number of strong male-oriented movies -- as well as Apple’s “F1: The Movie,” which opened to a healthy $55 million three weeks ago.

For "Superman," Warner Bros. spent $23.1 million in national TV advertising -- with 6,860 airings and 3.0 billion impressions.

Much of Warner’s TV spend went into the “2025 NBA Finals,” NFL Football and NBA Basketball as well off-network sitcoms, TBS’ “Big Bang Theory” and “Friends” and Adult Swim's “Bob’s Burgers.”