The Seaweed Bath Co. named Digital Surgeons as its first agency of record, charged with digital and creative for the brand of seaweed-based haircare products, body lotion, detox baths and soaps.
Digital Surgeons will be responsible for the company's marketing communications plan, website, print collateral and other sales assets.The agency will also design the packaging and creative for all
seven products in the Seaweed Bath Co.'s new facial skincare line, which will hit the market in August. "As a growing brand, digital marketing is a must. The team at Digital Surgeons has the strategic
vision and operational expertise to take our brand to a new level," said Adam Grossman, CEO/co-founder of the Seaweed Bath Co. "We have already seen this in the work they have done and look forward to
experiencing what they will do next for us."