• by Tobi Elkin  @tobielkin, July 14, 2016

Neustar, a provider of real-time data services, said it appointed Venkat Achanta as chief data and analytics officer. In the newly created role, Achanta will be responsible for expanding Neustar’s identity and attribution platform. Based in San Francisco, he’ll report to Lisa Hook, Neustar’s president and CEO.

Achanta has logged more than 20 years in the fields of data science, analytics, and enterprise information management. Prior to Neustar, Achanta served as chief data officer at Walmart, where he was responsible for data and analytics delivery platforms across the company and optimizing customer experiences across channels. Prior to Walmart, Achanta served as senior vice president, global head of analytics and big data at AIG; vice president, enterprise data services, at Capital One; and vice president, global product development and delivery at Experian.

In making the appointment, Hook stated: “Today there are more devices than people connected to the Internet. As we enter this new, connected world, businesses and organizations, now more than ever, need to understand how people, places and things are connected.”