Around the Net

TV Revenues Predicted To Be Down Ahead Of Christmas

  • Campaign, Thursday, September 8, 2016 6:46 AM

ITV has already warned that its revenues will be down by 5-10% in September compared with a year ago, when the Rugby World Cup gave it a fillip. However, Channel 4 is hoping its Paralympics coverage will shore up ad revenues. Media buyers have differing views. Some say October could be down by as much as 10%, but others believe it will decline only slightly.

Read the whole story at Campaign »

Next story loading loading..